Music Today refuses scalped tickets

A Daily Progress article describes how Music Today is monitoring eBay and other avenues for after-market sales of tickets. This is in accordance with their terms of service, which states:

Tickets purchased through this site are intended for personal use by the buyer. We strictly prohibit the resale of any tickets obtained through this site for more than the purchase price. If you are found to be or we in good faith believe you are reselling, trading or brokering tickets for profit that you purchased through this site, we may at our sole discretion cancel all or part of your ticket order and all or part of other pending orders in your name and/or put all or part of your orders and all or part of your other pending orders in your name at will-call for pick-up only by you.

This peculiar restriction naturally will upset people who discover the policy when they are turned away at the door. One viewpoint holds that scalpers fulfill a market need for people who don’t, for a variety of reasons, purchase tickets through the official venue. The other viewpoint maintains that Music Today is welcome to set its own policies and the purchaser agreed to them when the ticket was sold.

What do you think?

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