Portico Publications is shutting down Metro Spirit, their Augusta, GA alt weekly. Portico, the local business that publishes C-Ville Weekly, bought Metro Spirit six years ago, a year after they bought the Free Times, a Columbia, SC weekly. (The Free Times appears to be alive and well, still owned by Portico.) They’re also folding Metro Parent, a monthly parenting publication that they bought along with the Spirit. That leaves Portico with just the Free Times and C-Ville Weekly. This news comes within hours of word of the resignation of C-Ville Weekly editor Cathy Harding.
Maybe Hawes will wind up being the last man standing.
Two too few.
Both papers seem to be struggling big-time. The C-VILLE rarely clocks in at over 50 pages now. Used to be 100 . I imagine a lot of advertisers are just running ads in 1 paper now as opposed to both (or not running them at all).
I’m not sure it is true that the C-Ville ever regularly clocked in at 100 pages.
A certain amount of their advertising revenue now comes from advertising on the website. Thinness of the papers doesn’t necessarily mean thinness of advertising dollars.